Don't bother with any of that shit unless you enjoy it, because if you don't, you are going to miss a significant amount of subtlety present in the whole topic.
My recommendation is to stick with good old fashioned entertaining fiction. Something that makes you snicker out loud, or you think is bad ass. Try to get involved with some kind of lifting team (either PL or OL) and do what your coach tells you for a few years. That'll get you further ahead than 99% of people online.
Now, if this is a genuine interest, sure pick up some of that shit. I can really recommend very little on Steve Low's list, as much of that is worthless bullshit. I mean, come on, Steven..."The Poliquin Principles" "Good Calories, Bad Calories" (Or How I Learned to Cherry Pick Research and Ignore What I Didn't Like). Don't toe that line.
Rippetoe's "Starting Strength" is solid, as long as you ignore that low bar stuff. His "Practical Programming" isn't something I'd recommend. On the other hand, Bill Starr's "The Strongest Shall Survive", which is the spiritual forefather of Rip's material is something I could recommend wholeheartedly.
Also, the Zatsiorsky book. Everett's book is good on Olympic Weightlifting. The "Trigger Point Workbook" can also be valuable, as can some general tome on flexibility...I like "Stretch to Win" by the Frederick's myself.
I liked "Born to Run" but it's a piece of sensational non-fiction. Tread warily. Total Immersion does seem to be the go-to text on swimming.